Coruba Beach Party.

Coruba wanted to encourage all New Zealanders to recapture their groove, so we created an epic digital beach party using the iconic Coruba beach as our canvas, animating in new Kiwis who share our vibe every week based on what they’ll bring to the party. All they have to do is simply upload an example of what they bring to the party on social media - and they get animated into our ad and week by week the party grows. Simple.

Once the party is full, we invite all featured people to an actual Coruba Beach Party.

Credits
Agency – Special
Music track – Composed by MC Tali
Animation – Yuk Foo
Sound – Factory Studios